Our Story
The visionary behind Ylore, the future of self-guided travel
Introducing Brett Williams, the innovative mind behind Ylore, You Explore, Y-lore, a cutting-edge startup revolutionizing self-guided travel experiences. Brett’s fascination with exploration began at a young age, sparked by family road trips and adventures in the great outdoors. As he grew older, his passion for travel only deepened, leading him to explore remote corners of the world, traveling to 50+ countries and immerse himself in diverse cultures.
With Ylore, Brett envisions a world where every journey is a personalized adventure, where travelers can explore at their own pace, discover hidden gems off the beaten path, and forge meaningful connections with locals along the way. By leveraging cutting-edge technology, intuitive navigation tools, and curated recommendations, Ylore empowers travelers to unlock the full potential of their wanderlust and create unforgettable memories on their own terms.
After years of working in the risk industry, Brett noticed a gap in the market for personalized, self-guided travel solutions that catered to modern adventurers seeking freedom and flexibility. Armed with his expertise and a burning desire to empower travelers to chart their own course, Brett set out to create Ylore —a groundbreaking platform that puts the power of discovery back into the hands of the traveler.
Driven by a deep-seated love for exploration and a commitment to enhancing the travel experience for all, Brett and the Ylore team are on a mission to revolutionize the way we see the world and the way we travel. Join us on this exhilarating journey, and let’s explore together, one adventure at a time.
I’m Brett Williams
Founder Of Ylore
“We’re here to make touring easy, helping you discover the wonders of the world and witness some seriously cool stuff. It’s as simple as that – no need to overcomplicate it.”
About Ylore
We value simplicity. Our solutions aim to facilitate people’s passion for travel and link them to distinctive destinations and adventures. Our products are crafted to be user-friendly and straightforward, allowing individuals to immerse themselves in the world surrounding them.
Innovation
Innovate everyday to provide a richer customer experience, so people can make better decisions.
Positivity
Our apps must make a positive impact on the lives of our customers.
Independence
We value independence and privacy. Our products reflects this.
Embracing core values for success
Your values are the things that you believe are important in the way you live and work. They determine your priorities, and, deep down, they’re probably the measures you use to tell if life is turning out the way you want it to. Our values are simple and guide us to do great.